Sony – Asian Shoppers’ Favorite Brand

A survey of Asian shoppers released today, named Sony as the region’s favorite brand. Sony came in ahead of both Canon and Nike and replaced last year’s winner, Nokia in the survey which polled 3600 consumers across 10 different countries including Australia and China. Although not limted to electronics manufacturers, many of Sony’s competitors featured in the top twenty. The survey was conducted by media magazine and market researchers TNS.