Sony Music And Project Playlist Hook Up

Project Playlist, Inc., the leading social media network where music fans discover, create, and share playlists today announced an agreement with Sony Music that will provide its users direct access to Sony Music’s extensive digital music library of audio and video. By adding Sony Music’s rich catalog to its service, Project Playlist will enhance fans’ social networking and discovery experience, and ultimately increase the distribution and digital commerce of music content online.

Project Playlist will provide instant access to Sony Music’s audio and video content including today’s popular artists, catalog classics, and new emerging talent – which will increase user choice and music quality. Project Playlist has become one of the Web’s most popular services where fans can connect with their favorite artists as well as share, discover and purchase music online. Terms of the agreement were not disclosed.

“We are pleased to enter into this content agreement with Project Playlist,” commented Thomas Hesse, President of Global Digital Business, U.S. Sales, and Corporate Strategy for Sony Music Entertainment. “We are excited about the company’s efforts to create an attractive user experience around music discovery and support its plan to enhance its free streaming and playlist management service with new opportunities to drive commerce.”

“Collaborating with Sony Music is a significant milestone in our effort to improve the access and quality of content on Project Playlist, and enhance the overall user experience,” said Jeremy Riney, founder of Project Playlist. “We hope that we soon will be able to provide our users with ready access to even more of the music they want in the way that they want it.”

Project Playlist is one of the fastest growing Web sites and most popular widgets on the Internet, according to market research company comScore, with more than 40 million users*. The service provides music fans with the ability to easily discover digital music, build custom playlists, and share with anyone, anywhere on the Web.