Hardware

Sony Reader Experience To Get Many More Content Partners

In another good move on the Reader front, reports are stating that Sony is now embracing relationships with nearly 19 new content partners for regular download and wireless distribution to its Reader devices. The Financial Times has mentioned its own publication along with the Los Angeles Times, and Chicago Tribune will be available immediately. The other partners are also excellent – “the New York Times and Christian Science Monitor, metropolitan dailies such as the Denver Post and the San Jose Mercury News, and the New York Review of Books and Barron’s, two weekly titles.” For those of you skeptical of pricing, no worries, its fairly moderate. The FT continues, “three News Corp titles under which the Wall Street Journal will be available for $14.99 a month, MarketWatch.com for $10.99 and the New York Post for $9.99. Sony said, however, that Reader users would be able to buy single editions of the FT, the LA Times and the Tribune, as well as monthly subscriptions.”

So there will be many options. This is a good thing.

Where’s the magazines, though? That’s really up to the publishers themselves. However, I have seen some demos of magazines and newspapers in a special tablet format that is really something. Are magazines skipping the E-Ink craze and going in this direction? It’s hard to tell, but I’m starting to think so. There’s no advertising model in the Reader at this moment and that turns people off quickly. A handheld touchscreen tablet with rich multimedia capability could most certainly have advertising capabilities.

One thing that disappoints me with the Reader experience is that Sony has no way for bloggers to offer their content to reader devices. Amazon has enabled the Kindle to show blogs (in a converted format I assume) for publishers that sign up for its Kindle Publishing for Blogs service. I even signed up Sony Insider for this service, because it’s such a cool idea. It would be so awesome if future Reader devices came with subscriptions to blog services available from the Sony Electronics Community, SonyStyle, Sony Insider and other relevant domains..

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