Corporate
-
Sony Reaches out to Make Right of What Went Wrong in the Chinese Earthquake
The Bayi Chunlei Earthquake School, funded by Sony China, has opened for the new semester. Sony China has invested about CNY800,000 ($116k USD) through...
-
Studios Form Digital Movie Download “Ecosystem”
Hollywood is challenging the hegemony of Apple in digital distribution. A consortium of major studios -- excluding key Apple ally Walt Disney...
-
Singstar Genius Paulina Bozek Leaves Sony For Atari
After being recently named on Management Today’s 2008 list of ‘35 Women Under 35′, a corporate a-list of women with management positions...
-
Sony NEC Optiarc Inc. Becomes Sony Optiarc Inc.
Sony Corporation and NEC Corporation announced that they have signed an agreement to transfer NEC’s 45% stock in Sony NEC Optiarc...
-
BSkyB Chooses Sony to Help Build New Broadcasting Facility
Sony today announced its appointment as lead systems integrator by British Sky Broadcasting (BSkyB) to support the technical fit out of its...
-
IGN Interviews Shuhei Yoshida
The Head of Worldwide Studios for SCE, Shuhei Yoshida (better known as Shu), was featured previously in an interview we covered and...
-
Bloomingdales Launches Massive Music Campaign with Sony, Infiniti
Bloomingdale’s rocks this fall with a comprehensive campaign that brings fashion and music together and to life in stores and online....
-
Sony’s All-Star USA HDNA Commercial
Sony Electronics launched an integrated marketing effort in the U.S. where its new BRAVIA(R) flat-panel LCD high-definition televisions share the spotlight...
-
Sony And Microsoft Celebrate Joint Video Team Standards Committee Primetime Engineering Emmy
Microsoft and Sony celebrate the Joint Video Team (JVT) Committee’s receipt of a 2008 Primetime Emmy Engineering Award for its work on...